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Lucasfilms' David Anderman in Conversation About Star Wars Marketing

Cubberley Community Center (4000 Middlefield Rd Palo Alto, CA 94303)
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Full Price:
$15.00
Our Price:
$7.50*
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Few films have had more impact on popular culture than Star Wars, and no film has generated as much ancillary income. How does a movie from 30 years ago stay relevant in the Web 2.0 era? Surprisingly, the secret lies in robot chickens. Join Lucasfilms' David Anderman for this movie marketing primer as he discusses the art of engaging and echoing fans online.

* Additional fees apply.

All offers for Movie Marketing: Mashups from the Star Wars Sandbox have expired.

The last date listed for Movie Marketing: Mashups from the Star Wars Sandbox was Wednesday June 4, 2008 / 7:00pm.

Currently at Cubberley Community Center:

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Activist/Author Raj Patel Investigates the World Food Crisis

Full Price:
$20.00
Our Price:
$10.00

British-born Raj Patel has lived and worked in Zimbabwe, South Africa and the United States, so it's safe to say he has a pretty comprehensive world-view. Called "the rock star of social justice," this activist is best known for his 2008 book Stuffed and Starved: The Hidden Battle for the World Food System. See him live at the Cubberly Community Center, where he'll delve into the complex reasons why half the world is malnourished while the other half suffers from overabundance and obesity. He'll have you looking at the food on your plate in a whole new way. Learn More

4000 Middlefield Rd
Palo Alto, CA 94303
650-329-2418
Cubberly

More Information About Movie Marketing: Mashups from the Star Wars Sandbox

Description

Learn what makes Lucasfilm thrive at this talk on Movie Marketing: Mashups From the Star Wars Sandbox. David Anderman, Senior Director of Business Affairs, Lucasfilm Ltd., speaks with moderator Martine Paris, Strategic Content Partnerships.

This event is presented by the Commonwealth Club, Silicon Valley, and co-sponsored by Bay Area Women in Film & Television.

About the Ticket Supplier: Commonwealth Club

The Commonwealth Club of California is the nation's oldest and largest public affairs forum, presenting over 400 annual events on topics ranging across politics, culture, society and the economy.

Founded in 1903, the Commonwealth Club has played host to a diverse and distinctive array of speakers, from Teddy Roosevelt in 1911 to Erin Brockovich in 2001. Along the way, Martin Luther King, Ronald Reagan, Bill Clinton and Bill Gates have all given landmark speeches at the Club.