How was your experience?
I attended as a follower of cultural trends, and an NYC creative-industry professional. I found the TEDxBroadway event stimulating and engaging. In the midst of a dozen interesting presentations, there were five -- Martin, Larson, Gullans, Bazadona, and Mosher -- that were outstanding. Taken together, the presenters combined love of the theatre, awareness of its challenges, and fluency in cutting-edge marketing methods. The organizers chose a very good cross section of experts, both deeply involved with theatre and outside it. I hope to be there next year, if the event repeats.