Venue Details

Ivar Studio
1535 Ivar Hollywood, CA 90028
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This event features the Fall ‘07 fashions of three innovative new L.A. designers, shown on models in large-scale installations created by renowned set designer Keith Greco (Cirque du Soleil, Emmy Awards, Dave Navarro’s MTV wedding).

The New Garde is the event that introduced the collections of Cosa Nostra’s Jeffrey Sebelia (winner of “Project Runway”) and Society for Rational Dress, and provides a first glimpse of L.A.’s most talented new designers.



7:00pm: Pre-reception

8:00-10:00pm: Fashion presentations

10:00-11:00pm: After-party (at same location)

*Featured Designers



French-born Isabelle Carter has been living and working as a stylist and designer in Los Angeles for over thirteen years. Carter employs a Parisian sensibility, combining clean lines and sophisticated details to infuse Alms’ silk and cotton pieces with a directional, yet wearable appeal. Alms as a concept is to see different traditions and belief systems from ethnologies past and present as simple gesture, shape and form. For more, see

Hazel Brown

A successful painter for over ten years, Hazel Brown designer Ali Blankely found her move into fashion to be a very organic transition. Her designs are imbued with her philosophy: “I seek to emphasize beauty in ordinary existence — raw or refined, beauty is what I search for.” Together with her team, which consists of seamstresses and craftsmen, she creates womenswear with a raw-edged glamour, respecting a tradition of exquisite construction and hand-dyed dresses, coats and separates in their creative space. Hazel Brown was first introduced at Gen Art’s Los Angeles Fresh Faces in Fashion 2005, and is currently sold at Weathervane in Santa Monica. For more, see


After receiving degrees in tailoring, fashion design and art from the renowned Central St. Martins and The London College of Fashion, Mintee Kalra worked as design assistant for famed British designer Alexander McQueen before starting Mintee with Satya Kalra in June 2005. Their mission is to increase awareness of a holistic lifestyle while creating feminine and luxurious clothing and jewelry. Mintee has established a brand that enhances beauty within the context of a personal and cultural perspective. A portion of Mintee’s profits go directly to projects that support empowering disadvantaged producers, furthering their economic independence by supporting grassroots women’s organizations. Mintee is sold at Diavolina and Scout LA. For more information, see

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