Avant: Multi-Platinum R&B Singer at B.B. King's
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The last date listed for R&B Singer Avant was Wednesday September 17, 2014 / 8:00pm (Doors Open at 6:00pm).
Quotes & Highlights
Hear Avant at his website.
He was once hailed as the new voice of ghetto soul. No more – Avant can now be hailed as the new voice of modern soul. Born and raised in Cleveland, this church-honed singer attended Cleveland School of the Arts and later became the first act signed to Magic Johnson’s MCA-distributed label, Magic Johnson Music (MJM). My Thoughts, Avant’s debut on the label, reached No. 1 on Billboard’s Hot R&B/Hip Hop Songs chart and spawned numerous hit singles, including “Separated” and “My First Love,” a cover of the 1983 R&B classic featuring KeKe Wyatt.
After scoring platinum with My Thoughts, Avant released two more platinum-certified albums – Ecstasy (2002) and_ Private Room_ (2003) – and notched several more top-10 singles, including “Makin’ Good Love” and “Read Your Mind.” His fourth and final album for MJM, entitled Director, was released in 2006 and featured the hit “4 Minutes.” Two years later, he segued to Capitol for a fifth, self-titled album that yielded the top-20 single “Break Ya Back.”
Having recorded with such diverse acts as Nicole Sherzinger and Lil Wayne, Avant isn’t afraid to stretch his vocal wings. He most recently partnered with contemporary jazz artist Brian Culbertson on the single “Skies Wide Open” from Culbertson’s new _XII _album. He was also among the select group of singers chosen to pay homage to R&B legend Frankie Beverly on _Silky Soul Music … An All-Star Tribute to Maze featuring Frankie Beverly. _
Now, the singer/songwriter part of Avant takes center stage as the Verve Forecast label prepares to release The Letter, Avant’s sixth album and the next step in his ongoing evolution. “I have to say, I’m not where I want to be yet, and I won’t be complacent,” declares Avant. “I’m always fighting to go further. Once you hit a plateau, it’s time to create another. I’m just getting started.” Simmering with radio-friendly yet relatable introspections about romance, love, commitment, and other realities of life, the album is poised to make major waves in music’s mainstream ranks.